Privacy Policy

1. Overview

Maitch Inc. ("Maitch", "we", "us", or "our") operates fashion.maitch.ai (the "Site"). This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our Site and AI-powered fashion discovery tools. By using the Site, you agree to the collection and use of information in accordance with this policy.

2. Information We Collect

We may collect the following types of information:

• Style preferences and quiz responses you provide voluntarily
• Search queries entered into our AI search and discovery tools
• Usage data including pages visited, time on site, and interactions
• Device type, browser type, and IP address collected automatically
• Email address if you contact us or subscribe to communications

3. How We Use Your Information

• To provide and improve our AI fashion recommendations
• To personalize editorial content and product suggestions
• To analyze site performance and user experience
• To respond to inquiries and support requests
• To send communications you have opted into
• To comply with applicable laws and regulations

4. Affiliate Links & Third-Party Networks

Our Site participates in affiliate marketing programs through networks including CJ Affiliate (Commission Junction) and Rakuten Advertising. When you click affiliate links on this Site, those networks may set cookies and collect data in accordance with their own privacy policies. We do not control third-party data collection practices. We may earn a commission on qualifying purchases at no additional cost to you. Please refer to each network's privacy policy for details on their data practices.

5. Cookies & Tracking

We use cookies and similar tracking technologies to improve your experience, remember preferences, and for affiliate tracking purposes. You may disable cookies through your browser settings. Note that disabling cookies may affect certain Site functionality. Third-party affiliate networks may also place cookies on your device when you interact with affiliate links.

6. Data Sharing

We do not sell your personal information to third parties. We may share data with trusted service providers who assist in operating our Site — including hosting, analytics, and email services — under confidentiality agreements. We may disclose information if required by law or to protect the rights and safety of Maitch and its users.

7. Data Retention

We retain personal data only as long as necessary for the purposes described in this policy or as required by law. You may request deletion of your data at any time by contacting us.

8. Your Rights

Depending on your location, you may have rights to access, correct, delete, or restrict the processing of your personal data. California residents may have additional rights under the CCPA. EU/UK residents may have rights under GDPR. To exercise any of these rights, contact us at hello@maitch.ai.

9. Children's Privacy

Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will promptly delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the date at the top of this page. Continued use of the Site after changes constitutes acceptance of the updated policy.

11. Contact

For privacy-related questions or requests, please contact: